Top ways to dominate Google rankings
Do you want to dominate Google rankings? Silly question, I know! Of course, we all have this goal in mind! What if I told you that you could? All it takes is some tweaks to your SEO. It takes some edits here and there to parts of your website. You can rise to the top of Google rankings within your niche and here’s how to do it.
First and foremost, watch that grammar and punctuation. Watch that sentence structure and watch those comma splices. If you use the passive voice, instead of active voice, it’s going to discourage readers to keep reading your content. Google rankings are smart enough to tell if a content is 100% grammatically correct or if it crying out for a proofreader. In the first case, your Google rankings are going to soar. Your content is easy to read and Google finds the content useful to others. But, in the case of the second scenario, Google may skip over your site or not index it at all. In fact, your Google rankings slide faster than a water slide.
You also have to keep posting relevant content. Your relationship with Google starts once you hit publish on your first post. You have to keep posting. Each time you post content, Google scrolls your website and indexes it in the search engine. This is going to boost your ranking and increase the likelihood that you’ll have web traffic. But what if you stop writing content altogether? Google rankings assume that you have abandoned your post. It believes you have given up on your website. This sinks your ranks and all your hard work would have been for nothing.
Likewise, you have to market your content. This is where a social media presence comes in. Connect your blog to LinkedIn. Pin your blog posts on Pinterest and post them on Google+. Share your content via your Facebook page, or live stream a topic that is relevant to your blog. Share! Share! Share! You have to keep your content in front of the eyes of your audience. If you don’t. they don’t know to look for it. You could publish a course or webinar and not receive the outpouring of which you had hoped. If you didn’t market this service or product, this is the main factor in your lack of traction.
You may also want to check your page speed. Do you have an abundance of widgets, videos or pictures? Does anything autoplay on your website when the reader loads it? If your website is slow, customers are not likely to stay on it. Rather, they will leave within seconds and head straight into the arms of your competitor. A way to check this is by doing a website audit. It’s going to show you what’s slowing down your site. Fix all the errors and it should speed up your site. You don’t want customers to leave your site. You want them to stay and engage with all your content. Make this happen and you’ll never work a day in your life.
Finally, you have to really focus down on your keywords. Sample your web site by selecting 5 articles. Read these articles as if you’re a visitor to your website. What keywords come to mind? Now, head over to Google Keyword Planner and turn your generalized keywords into more specific keywords. Instead of just gardening, a keyword may be organic gardening. Instead of music, a keyword may be instrumental music. This is going to help you move up in the rankings because you’re matching the searcher’s terms much more precisely. Take all these tips and drive them home. They’re going to help you improve your site and improve your rankings.